Uncommon Goods already had great gifts. We helped their catalogue sell them harder.
Our demo for Uncommon Goods focused on making the catalogue work harder — tightening the visual hierarchy, simplifying layout clutter, and giving hero products the breathing room they deserved. We kept the charm, but made the story sharper, cleaner, and easier to shop.
Slide to see the transformation
Great products — buried in a busy layout
Uncommon Goods had standout gifting products and strong messaging — but their catalogue design wasn’t doing them justice. We introduced tighter structure, clearer storytelling, and more breathing room, so the product range could shine and shoppers could navigate with ease.
Clearer headline structure
Visual storytelling of impact
Concise, high-retention copy
Better use of space for key messages
“You instantly made the catalogue feel calmer, clearer, and easier to shop — without losing any of our character. It was still us, just more confident.”
– Patrick, Marketing director, Uncommon Goods
Slide to see the transformation
Product pages that convert
with confidence
Added customer reviews for instant social proof
Visual hierarchy that guides the eye
Refined CTAs for better clarity
Benefit callouts to spotlight value
Key takeaway
“Give great products the space they deserve, and they do the selling for you. Clean structure and confident design aren’t just aesthetic choices — they’re performance tools.”
James – Founder @ Paper & Pixels
Want to boost your catalogue’s performance?