“We’re really pleased with the creative and the level of service from the team.” – The Body Shop

Cost per acquisition as low as £6
We’ve partnered with The Body Shop’s internal creative team for several years and are firmly within their overflow roster.

Winning them over with our design standards was easy enough. What they were surprised to find out, however, were the thumping results to boot.

The direct response principles at play


With such beauty products, it’s essential to be conscious of paper stock and interactivity to generate intrigue.


Offer end dates should be something to shout about, not buried in the T&Cs.

Social proof

Frequent testimonials are peppered throughout, not isolated on one page.


Lean into the charity’s bird and wildlife expertise at every opportunity.

“Every segment delivered incremental profit vs control – we’re pleased with how things continue to perform well.”

Kelly Cliff

Brand & Experience Manager The Body Shop

Proudly BLUE14

Paper & Pixels works alongside the very best performance marketing agencies in the business. Offering clients access to a proven network of best-in-class direct response specialists across paper, pixels and beyond.

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